品牌设计：超越预期的图像

品牌通过Bluerock设计周期的孩子分离事件

伟大的身份由波士顿工作室项目Bluerock设计。

”周期孩子促进健康的生活方式通过引入孩子骑自行车的乐趣和教育他们的自行车安全与营养。这种非营利组织使孩子积极发展,安全,和积极的终身的习惯。

分离的事件是一个总部位于剑桥非营利年度筹款骑这。的标志是一个hand-rendered脚本修改把事件提升到一个复杂的水平。周期的孩子计划的受益者是孩子,但目标受众是他们家庭和潜在的捐赠者。支持程序和分裂活动是针对这一群体,超越预期的图像如此普遍为孩子设计程序。”

Cycle Kids Breakaway Event Branding by Bluerock Design

Great identity project by Boston-based studio Bluerock Design.

“Cycle Kids promotes healthy lifestyle choices by introducing kids to the joy of bicycling and educating them about bike safety and nutrition. This non-profit group empowers children to develop positive, safe, and active lifelong habits.

The Breakaway event is an annual fundraising ride for this Cambridge-based non-profit. The logo is a hand-rendered script that was modified to elevate the event to a sophisticated level. The beneficiaries of the Cycle Kids program are children, but the target audience are their families and prospective donors. Support for the program and Breakaway event was aimed at this group, going beyond the expected imagery so common in a design program for children.”

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